Branding and illustration work for an exciting online company specialising in sewing themed products.

Sector: Online small business
Scope of works: Branding, Illustration, Packaging, Print design, Digital design, Art direction

Pink Coat Club is an online brand founded in 2017 and based near Cambridge. The company is run by Joy Margot who is driven by a passion to deliver unique, colourful accessories and stationery that celebrate her love of sewing.

Pink Coat Club needed a playful and fun new brand that would translate well across different formats including product packaging and online for social media. A hand-drawn motif helps communicate the company’s creative flair, whilst a bold pink colour palette gives the brand a youthful edge.

Over the past 4 years I’ve worked with Joy to create pin designs, illustrated stationery and different sewing-themed gifts.

Pink Coat Club
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“I have worked with Jen since 2017 and my business wouldn’t be what it is today without her! Everything she’s designed for me has been utterly stunning and completely in keeping with my brand image. She’s an absolute pleasure to work with, and I wouldn’t hesitate to recommend her!”

— Owner, Joy Margot

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